Plextor USA still in the CD DVD game

A couple of days ago I wrote about a Japanese news report from shinmai.co.jp that detailed that the Plextor brand is exiting the CD DVD consumer markets. Afterwards, another Japanese newspaper reported a similar story, but this time it was stated that the ODD (Optical Disk Drive) business would only be downsized. Plextor USA has responded to these news reports by issuing a press release. Here is a quote from the official Plextor LLC press release.

This announcement by Shinano Kenshi will have no material affect on the operations of Plextor LLC, as we already completed a corporate reorganization in North and South America last year. “Our business will continue as usual,” said Toru Nakazawa, President of Plextor LLC, USA. “It is unfortunate that an incorrect translation of a Japanese article, which contained some errors, has led to the rumor that Plextor is somehow quitting the optical disc drive business. This is completely false. [plextorlogo]In fact, Plextor plans to continue to lead the market with innovative, exciting products that solve real world problems for our consumer and business customers. We deeply appreciate the loyalty of our customers and valued business partners. And we look forward to many years of future success.

I am not sure how Plextor LLC will continue to lead the market with exciting, innovative products when their parent companys’ engineers will be focused on developing other products, but it will be interesting to see what Plextor drives hit the US market in 2007. The full press release can be found at CDRLabs.com.

About Wes Novack

Wesley Novack is a Technologist working in the software industry, with extensive experience building and managing highly available applications, services, and systems in the public cloud. He has a breadth of experience in online publishing, the consumer electronics industry, and building internet communities. Wes enjoys hanging with his family, skateboarding, hiking, the vegan lifestyle, and a good cup of tea. You can find him on Twitter @WesleyTech.

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