Olevia introduces $229 Blu-ray player

Olevia introduces $229 Blu-ray player

Olevia logoBudget electronics manufacturer Olevia has introduced a very competitively-priced Blu-ray Disc player sold through Target retail stores. Listed on the website at $299, it will sell in stores only at $229.

The Olevia BD-110 is BD1.1 BonusView capable. It does include 5.1 analog outputs, which is very nice to see on a player this cheap. There is no indication on whether or not it decodes advanced codecs, however, or if it has HDMI 1.3 bitstream output for these codecs.

Olevia BD-110

The race is on, and I’m wagering less than one month to go before sub-$200 players emerge.

About Steven Kippel

Steven Kippel has worked as a systems designer for a leading high-end audio/video custom integrator in Southern California since 2003. He is responsible for researching new technologies and integrating them into existing systems and new construction projects. He has designed several high-profile systems for discriminating clients on the cutting-edge of technology. When he is not hard at work, Steven is spending time with his wife, playing with his band or promoting concerts and bands in the Inland Empire. His favorite bands include The Cure, U2, Eisley, Living Sacrifice and DragonForce.

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