Netflix adds streaming-only subscription

Netflix adds streaming only subscription

Netflix LogoNetflix is now offering a streaming-only subscription service for $7.99 per month. This includes unlimited streaming of all of their instant titles, but with no DVD in the mail.

Netflix CEO Reed Hastings said this came with the success of the $7.99 streaming service in tested in Canada. Streaming is such big business for them, it’s overshadowed their disc delivery model. Netflix is standard with practically every value-priced Blu-ray Disc player, and mid-level LCD or plasma HDTV.

We are now primarily a streaming video company delivering a wide selection of TV shows and films over the Internet.

At $7.99, this plan is the same price as Hulu Plus. I expect Netflix will try to leverage their ubiquity to get current TV programming on their instant service.

Also announced today, Netflix is increasing their price for subscriptions which include mailed discs. This chart details the increases:

Netflix Price Increase Grid

The Blu-ray Disc surcharge will remain the same.

About Steven Kippel

Steven Kippel has worked as a systems designer for a leading high-end audio/video custom integrator in Southern California since 2003. He is responsible for researching new technologies and integrating them into existing systems and new construction projects. He has designed several high-profile systems for discriminating clients on the cutting-edge of technology. When he is not hard at work, Steven is spending time with his wife, playing with his band or promoting concerts and bands in the Inland Empire. His favorite bands include The Cure, U2, Eisley, Living Sacrifice and DragonForce.

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