Video Rental Wes Novack on 15 Feb 2007

Netflix exchange at Blockbuster

NetflixAll you Netflix subscribers out there should know that Blockbuster is currently running a promotion that allows you to trade in Netflix envelope tear-offs for a free instore rental at local Blockbuster stores. This “envelope tear-off” is the part that you normally throw away after opening your Netflix mailing. The promotion runs 02/15 – 02/21 and could be particularly useful on President’s day when the post office is shut down. The move is an obvious attempt by Blockbuster to introduce Netflix subscribers to the in store “benefits” of the Total Access program. An instore Blockbuster account is required in order to redeem the free rentals. (Thanks Steve)

Blockbuster press release via HackingNetflix

6 Responses to “Netflix exchange at Blockbuster”

  1. on 15 Feb 2007 at 7:50 PM 1.Steve said …

    Should note that you have to have a Blockbuster account. If you don’t have one you will have to sign up. This account doesn’t have to be the Total Access account.

  2. on 15 Feb 2007 at 7:54 PM 2.Wesley Novack said …

    Good point thanks. And for those who might not know, obtaining a Blockbuster instore account is free.

  3. on 16 Feb 2007 at 6:17 PM 3.aviationwiz said …

    Hmm, too bad I’m out of town, otherwise I might go in to take advantage of this, of course, I would never switch to Blockbuster Online. Oh well, it’s not even that great anyways considering I’d have to make 2 special trips (one to pick up the movie, another to drop it off.)

  4. on 17 Feb 2007 at 12:28 PM 4.Wesley Novack said …

    I exchanged some Netflix labels at Blockbuster last night. It wasn’t the easiest process in the world, but at least it yielded some free rentals.

    First off, the guy at the counter didn’t even know about the new offer, he started out by telling me that “this promotion had expired”.

    I informed him that I had JUST read a press release that detailed the promo for this week, and he then went and verified it with a supervisor on duty.

    In order to credit me for my Netflix tear-offs, he had to manually punch in a promo code for each movie, which took him awhile. So don’t expect to just run in there and run out.

    Either way, thanks to Blockbuster for the free movie rentals! 😉

  5. on 17 Feb 2007 at 11:51 PM 5.aviationwiz said …

    I had a similar experience during the last promotion like this. The guy looked at me like I was nuts and said “uh, we’re Blockbuster, these here are for Netflix.” So I explained the promo to him, which he hadn’t heard of, so I went to the front of the store to look for the promo literature that they had out, and showed it to him. He had to call over his supervisor to get the discount done and for me to get my free movies.

    The supervisor mentioned that they don’t get why corp was doing it, so I said “it’s to try and get people to switch over to Blockbuster Online.” She just said “Well, it doesn’t do much good if their already members (referring to the fact that I had BBO returns as well, since I was doing that trial during that time period.) Nothing she could do about it though, 🙂

    I think I got 6 free rentals that day, 3 from Netflix, 3 from my BBO returns.

  6. on 22 Feb 2007 at 1:20 PM 6.Wesley Novack said …

    Well, I took full advantage of the Blockbuster promotion. Traded in another 3 Netflix “tear-offs” yesterday. So I received 6 total freebies from Blockbuster. Did anyone else manage to get more free rentals than 6?

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