Blu-ray Steven Kippel on 06 Sep 2007

Sony launches new Blu-ray promotional website

Sony launches new Blu-ray promotional website

It’s not quite as impressive as HD DVD’s own thelookandsoundofperfect.com, but Sony’s new happyhdtv.com is a light-hearted collection of Blu-ray facts.

The easily navigated Flash site spoofs pet products, putting your new HDTV in the position of, say, a puppy. Would you give your cute little puppy processed cornmeal, or the rice and lamb food she deserves? You know my puppy will get the good stuff – it’s good for the animal, and makes me feel good too. That’s the general idea behind happyhdtv.com. “Please get high-def on your HDTV, not that sorry standard-def stuff from Safeway.”

happyhdtv

As cute as it is, the site doesn’t have a lot of content on it yet. A couple of the pages are nearly identical, and a lot of the information is duplicated a few times. Yes, I get that Blu-ray has a lot of industry support, but please tell me what high-def is and why it’s better than the store-brand. Perhaps they’ll add a lot more to it later.

So you may be thinking this was the most pathetic post ever. You’re wrong. I’m right. That about sums it up.

4 Responses to “Sony launches new Blu-ray promotional website”

  1. on 07 Sep 2007 at 5:15 PM 1.Steven Kippel said …

    That’s definitely not me in the picture.

  2. on 07 Sep 2007 at 6:21 PM 2.Wesley Novack said …

    Yeah, that d00d in the pic looks like a tool.

  3. on 09 Sep 2007 at 7:30 PM 3.The coolest girlfriend ever said …

    looks like he’s ready to party with his HDTV… but, he’s the only one at the party.

  4. on 10 Sep 2007 at 8:31 AM 4.Wesley Novack said …

    Someone else mentioned this on another site, it’s pretty ironic that there are no Blu-ray players in any of these HDTV environment photos.

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