German retailer offers HD DVD for Blu-ray exchange
We can only hope to see promotions like this Stateside. German retailer Saturn is currently offering a promotion giving â‚¬150 off a Sony Blu-ray Disc player if you bring in an HD DVD player. This brings the price from â‚¬499 down to â‚¬349.
I’m sure a lot of people in the States would definitely take this offer. If Toshiba was really looking for the consumer’s best interest they would seriously just drop the whole charade and put out a BD player and offer a similar exchange program, I’m sure the BDA would help them with costs. Since they’re all gung-ho about C-HD DVD, they can recycle the returned players into the Chinese market.
You can read the original source in German at hifi-forum.de.