Sony adding Netflix streaming to BRAVIA televisions

Sony adding Netflix streaming to BRAVIA televisions

Sony logoSony was the first company to add streaming directly to the display, and now they’re adding Netflix streaming to their BRAVIA line of LCD televisions.

The current 2009 models BRAVIA models connect via Ethernet to the internet and stream video via the Xross Media Bar (XMB) interface. But most Sony TVs from the past two years have the ability to connect a “BRAVIA Internet Video Link” module, meaning there is a large installed base right now that can benefit from this relationship when it releases in the Autumn.

Sony has developed their own interface for the Netflix instant queue which they call “a little more elegant.” You still have to add movies via a web browser, however. I imagine the interface will look a lot like the current XMB interface.

In addition to Netflix, Sony offers video from over 25 sources, including Amazon Video On Demand, YouTube, Sports Illustrated, Sony Pictures, and Crackle.

About Steven Kippel

Steven Kippel has worked as a systems designer for a leading high-end audio/video custom integrator in Southern California since 2003. He is responsible for researching new technologies and integrating them into existing systems and new construction projects. He has designed several high-profile systems for discriminating clients on the cutting-edge of technology. When he is not hard at work, Steven is spending time with his wife, playing with his band or promoting concerts and bands in the Inland Empire. His favorite bands include The Cure, U2, Eisley, Living Sacrifice and DragonForce.

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