Blu-ray &Hardware Steven Kippel on 23 Sep 2008

Sony Blu-ray price drop

Sony Blu-ray price drop

An “unconfirmed report” surfaced last month about Sony dropping the price of their Blu-ray Disc players. Today I have confirmed through a Sony rep that the price drops will go into effect later this week.

The BDP-S350 will now retail at $299, and the BDP-S550 will sell at $399. What’s not clear is if Sony will be giving refunds to people who pre-ordered the BDP-S550 on their website prior to this news.

Sony BDP-S350

As I previously mentioned, we can expect price drops across the board from all manufacturers beginning next month. I also expect they will bring new models in at the old price point to maintain sales margins.

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